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White Background Vs Lifestyle

So, what works?

As you know, ShotByLucy specialise in white background product photography. However, with more online stores opting for additional lifestyle shots to accompany their cutouts, there's a growing demand for lifestyle product photography too! It all comes down to personal preference.

Cutouts are a firm favourite with clients who would like to maintain consistency with a clean/minimalistic feel & magazine requests tend to be higher for cutout images. Why? Well they can plop the image into an article, overlay their text - et voila!

However, with many businesses taking to image based social media platforms such as Instagram to share & promote their products with the world, variety is key!

To conclude, even though lifestyle imagery is becoming more popular, don't rule out the beauty & simplicity of a white background.

Lucy 💕